IGT’s Global Lottery Rebrands as Brightstar Lottery in Major Move
International Game Technology Plc (IGT), a prominent manufacturer of gaming equipment and provider of gaming content, has officially rebranded its global lottery business as Brightstar Lottery. This change is effective immediately and marks a significant shift in the company’s strategy.
Brightstar Lottery is positioned to become a premier pure-play lottery company, focusing solely on the lottery market. This move comes after IGT’s decision to sell its gaming and digital business to Voyager Parent, LLC, a transaction that is expected to complete soon.
The rebranding enables Brightstar Lottery to emphasize:
- Enhanced services for lottery clients
- Innovative lottery solutions on a global scale
- A renewed commitment to growth within the lottery sector
This strategic pivot highlights Brightstar Lottery’s ambition to lead the industry by delivering cutting-edge lottery experiences worldwide. For more updates, stay tuned to Khiladi Cafe.
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