Apple to Relax EU App Store Rules Amid Rising Regulatory Pressure in Europe
Apple is set to relax its App Store policies in the European Union amid increasing regulatory pressure. The company aims to avoid further fines by adhering to new rules that promote competition and user choice in app marketplaces across the EU.
Key Changes Apple Will Implement
- Allowing alternative app stores on iPhones and iPads sold in the EU.
- Permitting the use of third-party payment methods in addition to Apple’s own system.
These steps are in direct response to the Digital Markets Act, a new EU regulation designed to open up big tech platforms to rivals and ensure fairer market practices.
Industry Response
Epic Games CEO, Tim Sweeney, has publicly urged Apple to “obey the law.” Epic Games has a history of challenging Apple’s App Store policies through legal battles, representing a broader industry call for more freedom and fair competition in app distribution.
Impact on Users and the Market
- More choices for app downloads on Apple devices in the EU.
- Increased flexibility with payment options for apps and in-app purchases.
- Greater regulatory influence over major tech companies’ operational policies.
This move signifies a major shift in Apple’s approach within Europe and highlights the growing power of regulators in shaping tech industry standards.
Stay tuned to Khiladi Cafe for the latest updates on this developing story.
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