
Austin’s SEGG Media Unveils Bold New Sports and Entertainment Vision After Lottery.com Rebrand
SEGG Media, formerly known as Lottery.com, has unveiled a bold new vision focused on sports, entertainment, and gaming. This significant rebranding was announced on July 10, 2025, from its headquarters in Austin, Texas.
Key Highlights of the Rebrand
- The company will expand its services and products on a global scale, leveraging digital gaming and sports entertainment expertise.
- SEGG Media is transitioning from traditional lottery services to a comprehensive interactive gaming and entertainment platform.
- The rebranding reflects a strong commitment to innovation and growth within a highly competitive market.
- Investors reacted positively, with SEGG stock trading on NASDAQ under the ticker symbol SEGG.
Strategic Focus and Future Plans
SEGG Media aims to:
- Integrate technology and live entertainment experiences to capture a larger market segment.
- Introduce new features and forge partnerships that enhance user engagement through cutting-edge technology.
- Capitalize on Austin’s reputation as a growing hub for tech-driven entertainment companies.
This transformation marks a notable shift in the company’s identity and positioning within the global sports and entertainment industries.