Apple to Relax EU App Store Rules in Major Regulatory Shift

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Apple is planning to relax its control over the EU App Store in a significant regulatory shift aimed at avoiding further fines from European authorities. This update comes as part of increased pressure on the tech giant to foster more competition and offer greater choice for both app developers and users within the European Union.

The anticipated changes include:

  • Allowing alternative payment systems beyond Apple’s own in-app purchase mechanism.
  • Reducing restrictions related to app distribution, potentially giving developers more freedom in how they reach users on iPhones and iPads.

This move follows stringent scrutiny and regulatory attention from the European Commission concerning Apple’s App Store policies. Critics argue that these policies have historically limited fair competition in the digital marketplace. Notably, Epic Games CEO Tim Sweeney has advocated for Apple to comply with legal requirements, emphasizing the need for adherence to the law.

By easing its App Store rules in the EU, Apple aims to comply with the new regulatory mandates while continuing to serve millions of users with its digital services. This marks a major policy shift in how Apple manages its marketplace within Europe.

Consumers and developers in the region may soon enjoy enhanced flexibility in app usage and distribution. However, the precise details and rollout timeline for these changes have not been disclosed yet.

Stay tuned to Khiladi Cafe for more updates on this evolving story.

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