Dubai’s Arcade Challenges Big Names in Game Publishing
Arcade, a new game publisher based in Dubai, is poised to challenge industry giants such as Voodoo, Supersonic, SayGames, and Supercent. The company is backed by AI.tech, a prominent Dubai-based adtech leader and startup incubator, bringing a fresh edge in user acquisition (UA) and game publishing expertise to the market.
With the rise of artificial intelligence making game development more accessible and commoditized, Arcade’s CEO, Alexandre Salem, emphasizes the company’s innovative focus on leveraging advanced UA strategies combined with deep publishing knowledge. This approach is designed to help developers thrive in an increasingly competitive gaming industry.
The strong support from AI.tech provides Arcade with the necessary resources and technological backing to disrupt the game publishing sector. Salem believes that merging this support with smart marketing tactics will enable Arcade to compete effectively with the big players.
Positioned uniquely within Dubai’s burgeoning tech ecosystem and supported solidly by AI.tech, Arcade is set to become a significant force in the gaming world. Its strategy centers on:
- Empowering game developers
- Navigating the evolving landscape driven by AI innovations
- Employing advanced user acquisition techniques
- Utilizing deep publishing industry knowledge
Stay tuned to Khiladi Cafe for more latest updates on this exciting development in the game publishing arena.
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