Dubai’s Arcade Challenges Gaming Giants Like Voodoo and Supersonic
Arcade, a new game publisher based in Dubai, is poised to challenge major industry players such as Voodoo, Supersonic, SayGames, and Supercent. Supported strongly by AI.tech, a leading Dubai-based adtech giant and startup incubator, Arcade is leveraging both technological expertise and strategic marketing to carve out its presence in the competitive mobile gaming market.
Alexandre Salem, the head of Arcade, highlights their strength in user acquisition (UA) and publishing as a key advantage. As artificial intelligence continues to democratize game development, making it more accessible and commoditized, Arcade aims to stand out by combining AI-driven tools with strategic guidance for game developers.
Key Advantages of Arcade
- Strong financial and strategic backing from AI.tech
- Expertise in user acquisition and publishing
- Utilization of AI to enhance game development and marketing
- Support for developers including funding and strategic guidance
This initiative marks a significant milestone for both the gaming industry and Dubai’s growing role in technology innovation and game publishing. Arcade’s strategy is not only to fund projects but also to maximize each game’s reach and success through targeted marketing and AI-powered user acquisition techniques.
Stay tuned for more updates from Khiladi Cafe on this evolving story and other developments in the gaming world.