Dundee’s Outplay Studio Cuts 21 Jobs Amid Big Strategic Shift
Outplay Entertainment, known for hit games like Subway Surfers and Angry Birds, has recently made the decision to cut 21 jobs at its Dundee, Scotland-based studio. This move is part of a significant strategic shift aimed at strengthening the company’s future in the mobile gaming market.
The key focus of this change is to partner more closely with publishers for upcoming game releases. By collaborating with established publishers, Outplay aims to enhance its ability to successfully launch and promote new titles, leveraging additional expertise and resources that these partnerships provide.
Reasons Behind the Restructuring
- Adaptation to evolving market demands
- Enhancement of Outplay’s competitive position in the mobile gaming industry
- Intent to maintain sustained growth and innovation
Although the workforce reduction is significant, it reflects a strategic refocus rather than signaling any downturn in business. Outplay remains dedicated to developing high-quality games and expanding globally. The management team believes that by working closely with publishers, the studio can create more successful game launches and ensure long-term sustainability.
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